Stakeholder engagement creates strategic clarity, fosters personal ownership, identifies competitive insights, promotes knowledge sharing and innovation, and strengthens core values which are indispensable components of change management.
Stakeholders should be an organization’s greatest asset. However, when not properly engaged, they can be its greatest challenge when trying to implement change. Effective stakeholder engagement defines readiness, builds trust, improves communications, manages risk, and saves time and money. Massey Powell's client specific stakeholder engagement programs support the change management process by involving key stakeholders in meaningful ways.