Purpose of the Issues Narrative:

• Educate and engage internal stakeholders.
• Influence and manage shifts within the external environment.
• Create a unified and strategic political response.

Issues narratives form the foundation of strategic communications helping clients build consensus, manage power relationships, and focus stakeholder influence in order to advance strategic goals.

Services

• Issues Management: Content strategies that organize, focus and mobilize stakeholders and key constituencies behind a client's goals and objectives.
• Presentation: Craft custom presentations using internal content and external resources to build understanding and support behind stratetic initiatives,
• Training: Custom programs to engage Boards, senior management and key stakeholders buillt on content narratives and incorporating proven educational techniques to ensure more focused and coordinated responses.
• Public Relations: Develop and implement internal and external strategic communications programs using earned, paid, digital and social media as well as crisis communications and crisis management.
• Research: Qualitative and quantitative research to help clients better understand how public opinion, public perceptions and emerging social and political trends are affecting your organization.